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SHARP - Sales Health & Review Process

SHARP is a powerful, executive level diagnostic and planning tool that enables intact sales organisations to assess and improve their overall effectiveness in corporate sales, sales support infrastructure and ‘Go-To-Market’ performance.

Why would you use SHARP?
When you need to increase the business value delivered to your customers and drive a corresponding increase in your revenue . . . SHARP initiates the changes. SHARP should be seriously considered if you are experiencing . . .

Why would you use SOAR?
If you need to upgrade the overall effectiveness of your sales teams to compete more effectively and profitably in your marketplace . . . you need the SOAR process. Typical issues which would identify an immediate need for the SOAR workshop include:

loss of market share
unacceptable bid-to-win ratio
under-achievement of corporate sales targets
degrading of competitive advantage
weakening client relationships
quota failure by a significant number of sales people
loss of several key customers’ business


How Does SHARP work?
SHARP identifies the most critical sales issues where action is needed to improve the effectiveness of an intact sales operation.
SHARP uses specialised unique tools and input from key sales personnel to produce a focused analysis of a comprehensive range of strategic sales capabilities that together constitute a successful sales operation. A detailed gap analysis highlights those key sales issues which require improvement.
A tailored SHARP Plan is specifically constructed to address these issues and create an effective and rapid improvement in operational sales performance.

The 3 levels of SHARP

Level 1
Using feedback and analysis from pre-sales, post-sales and management personnel, a SHARP Level 1 Report provides a quantitative evaluation across a comprehensive range of strategic sales capabilities . . . providing senior management with specific issues and recommendations that highlight precisely where corporate development resources should be invested for the maximum pay-back.
The SHARP analysis includes comparisons with a unique benchmark, which represents an independent integrated assessment, based on input from a wide range of major high-success sales organisations.
Level 2
SHARP Level 1 plus individual interviews with each assessor. These 1-to-1 interviews provide deeper insights into the sales issues produced by the initial analysis and creates an important ‘fine tuning’ of the SHARP Report.

Level 3

SHARP Level 2 plus a one day SHARP Workshop to review in detail the results and recommendations of the initial analysis and the 1-to-1 interviews with the assessors. The result is a SHARP Action Plan, with specific objectives, actions, responsibilities and time-frames.
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